How to pick a domain name
A domain name is a very important aspect of the online business. As such you need to know how to pick a domain name. A lot will depend on the choice for your domain...
Tagged: Digital marketing
How user interactions affect SEO rankings
User interactions are the corner stone of SEO rankings. Fundamentally websites are built to be used by people. By people, I mean normal people who are busy, distracted and just want to their search...
6 Important Google Ranking factors that are often ignored
Google has over 200 ranking factors. That is a lot. It is hard to even keep the Google ranking factors at the top of your head. I personally have trouble keeping them all in...
How do SEO agencies work?
So how do SEO agencies actually work? SEO agencies come in different flavors. Some are big, some are small. Most are local, a few work internationally. So it is pretty difficult to come up...
Why digital marketing fails
Digital marketing fails often. Sometimes it even feels like the biggest scam going around right now. Most times it seems like everyone is having great sales numbers except you. Don’t even get me started...
SEO for SAAS: A Growth Secret
SEO for SAAS can often seem like a scary and expensive prospect. And because it takes a long time to actually work, you may not know easily whether your ideas are working or not. ...
SEO Checklist for new websites
We have put together the most comprehensive SEO checklist for new websites available on the internet. However, we do understand that SEO ranking factors change every once in a while. All depending on Google’s...
Doing business in Nairobi: Marketing guidelines
Planning on doing business in Nairobi, Kenya? Here are a couple of marketing guidelines to ensure success; Work with a local partner Put yourself in your customer’s shoe Focus on building your audience Lead...
10 Digital marketing tips for small business
Small business digital marketing strategies include; Hire an expert Utilize Google Ads Fully understand your value proposition Create good content Leverage word of mouth Utilize Social Media Ads Have a good website Utilize email...
10 Email marketing tips to boost your sales
There are a ton of strategies you can use to boost your sales, but none are more effective than a simple email. Email marketing is the so-called granddaddy of digital marketing channels. It has...
